Senior & Lead Product Designer

Pull up
a chair.

I'm A'Nita Evans, and I'm the designer dealing today's hand. When it comes to design, I approach it with strategy, intention, and creativity, just like a game. For more than a decade I've shuffled UX strategy, design ops, and leadership into products that run smoother for government, healthcare, ecommerce, and enterprise teams. Stay a while; life's all about the experiences, and I've got a few good ones to show you.

A'Nita 'Ace' Evans, product designer, smiling in a portrait photo
A♠
A♠
Now dealing

Here's the hand I'm proud of

Four projects, dealt face-up. Pick one up to see how the round played out.

Pull the handle to spin · winner opens the full story

A

Spin the wheel · wherever the ball drops opens the full story

The method

One way to play, in every room I sit down in

Government clinics, growth dashboards, blockchain health records, financial renewals, the industries change, the discipline doesn't. I read the table before I make a move: find the real problem, frame it in plain terms, build systems other people can keep dealing from, and ship something that actually behaves under pressure.

♠ 01

Read the room

Research with the people who'll actually use it, clinicians, customers, internal teams, until the problem is obvious, not assumed.

♥ 02

Frame the bet

Turn ambiguity into a clear, plain-language problem and the smallest move that proves it's the right one.

♦ 03

Build the system

Design systems, accessible patterns, and flows that allow for consistent shipping and long-term platform scaling.

♣ 04

Ship & learn

Get feedback from users, analyze metrics, and make improvements for the next version.

In my deck
♠AI / LLM product design
♥Section 508 accessibility
♦Design systems
♣Design ops
♠UX strategy
♥Federal health & benefits
♦Research
♣Design leadership
Tables I've played

Brands I've previously designed for